September 23 2014 Tuesday at 07:55 PM
Throwback Thursday: Sapphire Bliss Launch Party
It’s hard to believe that this time last year Sapphire Bliss was preparing for its official debut. For the sake of reminiscing, we wanted to share a couple of photos from the launch party, which took place on September 20, 2013 at Baco Dumbo in Brooklyn. Turning Sapphire Bliss from an idea into an actual brand was no easy task, so we wanted this party to be an intimate gathering for our friends and family who supported us throughout our journey. We even gave guests a peek into our creative process with behind the scenes shots projected onto the wall.
One year later and we’ve started to break into the lingerie and swim market. Our press features grow by the week and several boutiques are already carrying our pieces.
Things to look forward to:
Our Spring 2015 collection, which includes an expansion of current styles, will be shopable online early next year. In the mean time, we’re getting back to work designing the Fall 2015 collection. Expect a transition into true intimates with beautiful, soft bralets and panties.